Trading Up

Trading Up
Author: Michael J. Silverstein
Publisher: Portfolio Trade
Total Pages: 300
Release: 2008
Genre: Business & Economics
ISBN: 9781591840701

A study on middle-class consumerism finds that today's customers are seeking higher levels of quality, taste, and aspiration, in a revised edition of the best-seller that draws on new research to explore the trading up phenomenon to reveal how entrepreneurs, innovators, managers, and marketers can make the most out of related opportunities. Reprint.


It's the Middle Class, Stupid!

It's the Middle Class, Stupid!
Author: James Carville
Publisher: Penguin
Total Pages: 348
Release: 2012-07-10
Genre: Political Science
ISBN: 1101599278

It’s the Middle Class, Stupid! confirms what we have all suspected: Washington and Wall Street have really screwed things up for the average American. Work has been devalued. Education costs are out of sight. Effort and ambition have never been so scantily rewarded. Political guru James Carville and pollster extraordinaire Stan Greenberg argue that our political parties must admit their failures and the electorate must reclaim its voice, because taking on the wealthy and the privileged is not class warfare—it is a matter of survival. Told in the alternating voices of these two top political strategists, It’s the Middle Class, Stupid! provides eye-opening and provocative arguments on where our government—including the White House—has gone wrong, and what voters can do about it. Controversial and outspoken, authoritative and shrewd, It’s the Middle Class, Stupid! is destined to make waves during the 2012 presidential campaign, and will set the agenda for legislative battles and political dust-ups during the next administration.


Escape the Improvement Trap

Escape the Improvement Trap
Author: Michael Bremer
Publisher: CRC Press
Total Pages: 319
Release: 2017-08-09
Genre: Business & Economics
ISBN: 1439817979

Written by two experts who have dedicated their careers to quality improvement, Escape the Improvement Trap: Five Ingredients Missing in Most Improvement Recipes separates itself from other improvement books by looking at why most companies rarely achieve anything more than an average level of improvement maturity. They identify five critical ingre


The Cambridge Companion to British Black and Asian Literature (1945–2010)

The Cambridge Companion to British Black and Asian Literature (1945–2010)
Author: Deirdre Osborne
Publisher: Cambridge University Press
Total Pages: 323
Release: 2016-10-14
Genre: Literary Criticism
ISBN: 1316849104

This Companion offers a comprehensive account of the influence of contemporary British Black and Asian writing in British culture. While there are a number of anthologies covering Black and Asian literature, there is no volume that comparatively addresses fiction, poetry, plays and performance, and provides critical accounts of the qualities and impact within one book. It charts the distinctive Black and Asian voices within the body of British writing and examines the creative and cultural impact that African, Caribbean and South Asian writers have had on British literature. It analyzes literary works from a broad range of genres, while also covering performance writing and non-fiction. It offers pertinent historical context throughout, and new critical perspectives on such key themes as multiculturalism and evolving cultural identities in contemporary British literature. This Companion explores race, politics, gender, sexuality, identity, amongst other key literary themes in Black and Asian British literature. It will serve as a key resource for scholars, graduates, teachers and students alike.


Tourism as a Pathway to Hope and Happiness

Tourism as a Pathway to Hope and Happiness
Author: Tej Vir Singh
Publisher: Channel View Publications
Total Pages: 228
Release: 2022-12-05
Genre: Business & Economics
ISBN: 1845418573

Tourism is often viewed as a phenomenon that brings out the worst in human nature. Self-interest, overuse of resources, injustice and cultural erosion are but a few examples. This book explores the contrasting view that tourism can be a pathway to hope and happiness. The chapters address areas including wellbeing, positive psychology, hopeful tourism, mindfulness, peace, responsible tourism and spirituality. The volume examines the role of tourism in preserving natural wonders and architectural masterpieces, bringing out the best in tourists and locals and adding economic value if planned, developed and managed sustainably. It will be a useful resource for students and researchers in tourism, psychology and philosophy.


Watchdogs and Whistleblowers

Watchdogs and Whistleblowers
Author: Stephen Brobeck
Publisher: Bloomsbury Publishing USA
Total Pages: 570
Release: 2015-07-20
Genre: Business & Economics
ISBN: 1440830002

This book is the most comprehensive and up-to-date source of information about ways in which consumer activism has reshaped the economic and political well-being of citizens in the United States and around the world. This all-encompassing collection of information about consumer activism and the consumer movement will provide students, public officials, business groups, and other activists with a one-stop source of facts and insights. The contributors explore hundreds of major consumer protections that have significantly enhanced the quality of life and safety for all Americans, showing how these protections were won through the skillful and determined work of leading activists and activist organizations. Many of the stories told here are related by the activists themselves, often for the first time. More than 140 entries offer a comprehensive treatment of the consumer activism of specific organizations, their leaders, and strategies. The book also includes more than 40 entries about consumer movements in Europe, Asia, Africa, and Latin America. A timeline of key events and a listing of the most important books on the subject of consumer activism help provide context for the individual entries as do two introductory essays. Cross references in each entry establish linkages among topics.


America's Failing Economy and the Rise of Ronald Reagan

America's Failing Economy and the Rise of Ronald Reagan
Author: Eric R. Crouse
Publisher: Springer
Total Pages: 277
Release: 2018-02-13
Genre: History
ISBN: 3319705458

This book examines one of the most important economic outcomes in American history—the breakdown of the Keynesian Revolution. Drawing on economic literature, the memoirs of economists and politicians, and the popular press, Eric Crouse examines how economic decline in the 1970s precipitated a political revolution. Keynesian thought flourished through the presidencies of Lyndon B. Johnson, Richard Nixon, and Gerald Ford, until stagflation devastated American workers and Jimmy Carter’s economic policies faltered, setting the stage for the 1980 presidential campaign. Tracking years of shifting public opinion and colorful debate between free-market and Keynesian economists, this book illuminates a neglected era of American economic history and shows how Ronald Reagan harnessed a vision of small government and personal freedom that transformed the American political landscape.


Dark Blue

Dark Blue
Author: Elliott Motl
Publisher: Xlibris Corporation
Total Pages: 351
Release: 2020-12-01
Genre: Fiction
ISBN: 1664144544

Ryland Ferris is a well-known television ghost hunter. When the cameras are off he’s a psychic medium able to see and hear the very ghosts he investigates. The living and the dead fight for his attention and help. Both collide when Ryland’s latest investigation brings him back to his hometown in Rhode Island. Old rivals and estranged family members plead for the medium to stop a sinister, looming presence. An ancient spirit oppresses the town and sinks its claws into the people Ryland cares for most. He soon realizes the dead are controlling the living. The masked spirit has an agenda. It isn’t looking for absolution. It isn’t preparing for damnation. The spirit plans on living again and Ryland Ferris is its only way back to life.